Engaging fans on social media in US minor league soccer: A content analysis of consumer promotion on Facebook, Twitter, and Instagram, Margaret C. Stewart, J. D. Lanzillo
Margaret Stewart

Reputational Threats Online: Social Media as a Simultaneous Agent of Crisis and Tool for Response and Resolution in the Case Study of an American Academic Library, Margaret C. Stewart, Maria Atilano
Maria Atilano

Improving Customer Relations with Social Listening: A Case Study of an American Academic Library, Margaret C. Stewart, Maria Atilano, Christa L. Arnold
Showcase of Faculty Scholarly & Creative Activity

Engaging fans on social media in US minor league soccer: A content analysis of consumer promotion on Facebook, Twitter, and Instagram, Margaret C. Stewart, J. D. Lanzillo
UNF Faculty Research and Scholarship