Detailed Phase One Workplan for the Building an Integrated Marketing Strategy for BCBSF. Box 23, Folder 293.
Building an Integrated Marketing Strategy for BCBSF – Detailed Phase One Workplan. 1996. Florida Blue Archives. University of North Florida, Thomas G. Carpenter Library Special Collections and Archives. UNF Digital Commons, https://digitalcommons.unf.edu/flablue_text/1627/