BCBS Company Video- Annual Company United Way Campaign- “Champions for United Way,”
The video begins by introducing us to the concept of “Champions for United Way.” Blue Cross Blue Shield of Florida volunteers discuss their involvement in their communities such as health care for the elderly and food donations. Shaquille O’Neal and the Miami Heat spend some time with underprivileged kids. Video ends by encouraging watchers to donate to affiliated agencies of United Way.
Blue Cross and Blue Shield of Florida, Inc., "BCBS Company Video- Annual Company United Way Campaign- “Champions for United Way,”" (2006). Florida Blue Audiovisual Materials. 116.