Title
BCBSF Ads—Andy Low Cost Blue Options
Files
Description
This video is about the Low Cost Blue Options advertising campaign. It features a presenter name Andy who explains how BCBSF lowered its prices to suit the changing healthcare industry. He also details how BCBSF has gained more customers through good customer service, effective marketing, and desired benefits. The video also features flyers, television commercials, and outtakes from the campaign.
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Publication Date:
6-19-2006
Keywords:
Florida Blue Archives, BlueCross and Blue Shield of Florida, Inc. -- audiovisual materials—archives, advertising and marketing, Promotional and sales materials, advertisements and PSA’s
Recommended Citation
Blue Cross and Blue Shield of Florida, Inc., "BCBSF Ads—Andy Low Cost Blue Options" (2006). Florida Blue Audiovisual Materials. 46.
https://digitalcommons.unf.edu/flblue_media/46
Media Format
flash