Year of Publication


Season of Publication


Paper Type

Master's Thesis


College of Arts and Sciences

Degree Name

Master of Arts in English (MA)



NACO controlled Corporate Body

University of North Florida. Department of English

First Advisor

Dr. Clark Lunberry

Second Advisor

Dr. Nicholas de Villiers

Department Chair

Dr. Brian Striar

College Dean

Dr. Barbara A. Hetrick


The primary objective of this analysis is to uncover the tools of Facebook identity construction. Because Facebook users have the ability to control the images and information associated with their profiles, reactionary scholars typically classify Facebook identity as a symptom of cultural narcissism. However, I seek to displace the fixation on the newness of the medium in order to interrogate the possibility of a society that has internalized surveillance. Using Michel Foucault’s theories on panopticism and heterotopia, I examine the role photographs play in the construction of an individual on Facebook, and the ways in which user photographs are positioned into social memory construction.