Non-price effects of mergers: Introduction and overview
Document Type
Article
Publication Date
6-1-2018
Abstract
Mergers may impact price as well as non-price forms of competition in the form of product quality, variety, service, and innovation. This special issue of the Antitrust Bulletin examines the increasing importance of non-price dimensions of competition in merger analysis, the challenges that non-price effects pose for antitrust merger enforcement, and approaches for enhancing the analysis and role of non-price competition in merger enforcement decisions and competition policy responses. This is a critical discussion that informs the debate over the importance and adequacy of the consumer welfare standard, which is the prevailing standard for evaluating the competitive effects of mergers and nonmerger conduct.
Publication Title
Antitrust Bulletin
Volume
63
Issue
2
First Page
155
Last Page
168
Digital Object Identifier (DOI)
10.1177/0003603X18770067
ISSN
0003603X
E-ISSN
19307969
Citation Information
Gundlach, & Moss, D. L. (2018). Non-Price Effects of Mergers: Introduction and Overview. Antitrust Bulletin, 63(2), 155–168. https://doi.org/10.1177/0003603X18770067